What is Influencer marketing?

definition

Influencer Marketing

noun

Influencer Marketing is a form of marketing that focuses on targeting key industry leaders to drive brand message and awareness to a specific market of consumers.

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about pixlee

Pixlee helps brands market and sell with real customer photos and videos. We work with more than 150 brands such as Kenneth Cole, Gaiam, Levi Strauss and Kimpton Hotels & Restaurants to develop a more authentic marketing experience and create stronger relationships with their most passionate customers.

Shoppers that engage with Pixlee-managed content on a brand's website are, on average, 2x more likely to make a purchase. Pixlee's visual marketing platform curates customer-generated content in real-time, manages permission rights and easily integrates the content directly into multi-channel browsing and shopping experiences.

Pixlee is headquartered in San Francisco with offices in New York.