What is a Digitally Native Vertical Brand (DNVB)?
definition
Digitally Native Vertical Brand
Brand
A digitally native vertical brand (DNVB) is a brand born online with a "maniacal" focus on the customer experience. While a DNVB may start online it often extends to a brick-and-mortar manifestation. Unlike typical e-commerce companies, digitally native vertical brands control their own distribution.
Learn More