Social Media Informer
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Social Media Marketing

  • The 10 Top Social Media Conferences of 2018

    Navigating the digital and social media landscape can be overwhelming.…

    Navigating the digital and social media landscape can be overwhelming. As tools and technologies evolve, trying to keep up can make your head spin. Luckily…

  • Shoppable Instagram 101

    Shoppable Instagram 101

    Within five seconds of starting my own Instagram profile, I…

    Within five seconds of starting my own Instagram profile, I noticed that you cannot place a clickable link in individual posts.  The first thing I…

  • Pixlee-Free-Social-Feed

    How to Get an Instafeed on your Website

    If you click through most successful emerging e-commerce sites, there’s…

    If you click through most successful emerging e-commerce sites, there’s one thing you’ll see on almost all of them: an Instagram feed that displays a number of…

  • Why It’s Important to Repost on Instagram

    It's okay to admit that you're in a content crunch.…

    It’s okay to admit that you’re in a content crunch. Marketers today are responsible for creating content for a multitude of different social channels and…

  • #FollowMe: How to Track Your Brand Hashtag

    Back in 2007 when Chris Messina—then a designer at Google—suggested…

    Back in 2007 when Chris Messina—then a designer at Google—suggested the use of hashtags on Twitter for creating “groups”, no one thought the little pound…

  • How Instagram Has Taken Over Tourism Marketing

    The spectacular Northern Lights. The mountains of Cape Town. The…

    The spectacular Northern Lights. The mountains of Cape Town. The lush greenery of Machu Picchu. These popular sights have long been the fodder for traditional…

  • How to Add a Free Instagram Feed to Your Website

    Customer photos from social media don’t have to—and shouldn’t—just stay…

    Customer photos from social media don’t have to—and shouldn’t—just stay on the platforms they originate from. They’re much more powerful when they’re shared on your…

  • Social Media’s Role Across the Customer Journey

    Social media marketing and social sharing in particular can help…

    Social media marketing and social sharing in particular can help to move potential customers move through the customer journey, all the way from first learning…

  • How AirBnB Thrives on User Generated Content

    How AirBnB Thrives on User Generated Content

    Millennials spend 30% of their media time (5 hours/day) engaged with…

    Millennials spend 30% of their media time (5 hours/day) engaged with user-generated content (UGC). Coincidently, this is the same generation that drives AirBnB’s success in the sharing…